Building companies since he was a teenager, Eric has led hundreds of employees and successfully sold seven of his companies for over one hundred million dollars. He has seen every side of success, and at one point, almost paid the ultimate price. He had 10x'ed his net worth in less than five years through various business ventures and real estate deals. The day he moved into a new estate with a winery in Silicon Valley, he collapsed and was rushed to the hospital. Eric's blood sugar was over 650 points, and he was close to dying. It was in the hospital bed where Eric realized, "I didn’t finish the job."

In the hospital, Eric promised himself to upgrade his purpose and devote the rest of his life to inspiring others to transform in the direction of their bliss. Now, he leads retreats at his property in Hawai’i called "Bliss Island" along with his Bliss Champions partner Patrick Combs.